Celtel Nigeria embraces virtual community Print E-mail
Written by Emmanuel Okoegwale   
Friday, 07 March 2008

 
Television stations these days are filled with adverts of Central station, a social networking site for networking,entertainment and information. I am yet to explore what the site offers because  I don’t meet up with the requirement to log in. I don’t have a celtel Number.

 

Virtual communities are online communities that are able to  socialize, network and  generate their own  content. Self generated contents are in fact the most powerful element of virtual communities because they are able to compare and aggregate their experiences.

Nigerians are not new to Virtual communities, we have very good and impressive foot prints in my space, you tube and even second life.

 

why do companies engage Virtual communities? The consumers  and companies benefits from Virtual communities too. Companies use virtual communities to expand their markets by capturing the primary loyalty of their consumers.

 

Since Nigerians are beginning to see the benefit of internet marketing but yet they still need international web pages like yahoo to engage the local audience, central station and Nairaland and Nigerian Village square might turn out to be our own local success story.

 

If Nigerians web impression at BBc wap site remains the highest in the world  with internet availability of only 6% of total population, that means with current efforts network operators are putting in place and if Internet penetration reaches more than 10% of total population, Nigeria will sure take its rightful  place in the 7th continent, The Internet.

 

Emmanuel Okoegwale

emmanuel@gomobileng.com

 




RobotRobot is offline 
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 # 1

One of the challenges of today as I see it, is to develop a national party with clearly-defined goal...Read the full article.

Posted by Robot| 08.03.2008 08:55

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